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SEO Article Marketing
Meta keywords: article marketing strategy, directory submission, marketing articles
Meta description: An effective article marketing strategy is important to marketing articles on the Internet because it’s different than safelists and can be much more efficient, especially when you include directory submission to the plan.
Grab Visitors Through the Power of Your Words
As you’ve seen in the previous article, there are many different advertising methods at our disposal. There’s no right or wrong one, either, and some will be better than others for your business plan. The key is to find what works best and to be consistent. This may require you to try different methods.
This is going to be a long series so that I cover them all, and since I’m going to keep things organized for you, this list will be presented in alphabetical order. So, the first one will be about advertising marketing strategy and this includes directory submission (but I’ll get into that a bit later).
Marketing articles on the Internet is different than other methods because there are many ways to approach it. It’s not like safelists, for example, where you can simply post your ad and let it run. Before we really get into article marketing, though, we need to define it.
Article marketing is the practice of writing articles to promote a product or service, or to drive traffic to your website. It’s a form of advertising, but not a direct one.
Let me explain.
The purpose of an article is to give information to somebody about a certain topic. If you want to learn about how to get a pilot’s license, for instance, you could type in ‘how to get a pilot’s license article’ into a search engine and you’ll see several articles on the subject. It’s important to use the word ‘article’ because then we’ll know the search engines will return articles rather than a list of sites trying to sell us on their company. We also know that articles will be informative and not sales lines. Keep in mind that not everyone is a great writer but usually if you stick with an established, well-known article directory, you should find consistently fine articles. An effective article marketing strategy is to make sure the articles are informative to the topic presented.
So how does writing articles lead to advertising? Good question.
When you write an article, you can include what is known as a resource box in your directory submission. A resource box is where you promote your website with a short blurb and add your name. Of course, if people don’t read to the end of your article, they’ll miss this resource box, but I’ll get into that later. If the person who has found your article reads it through and finds it informative and interesting, they’ll click through to your website and from there you can do a number of things. I’ll also get into those later.
By submitting to article directories, you increase the likelihood that your articles will be viewed by people interested in what you’ve written about, which is what you’re promoting for your business.
Marketing articles begins with an effective article marketing strategy and that starts with an informative and quality article on the topic you’re promoting.
Next I’ll go over another way to use articles to promote your business: blogging.
The City of Rome
Rome. Once the capital of the world, its magnificence stretches beyond the sheer limits of the city itself. Its epic architecture and opulence stand as testimony to the once great empire that called this city home. For anyone who has visited Rome, they are fully aware of the power and impact this city can have on a person; for those who have yet to take in this city’s majesty, it offers a wealth of opportunity, history, art, and culture.
Rome is a city that wears its monumentality without reverence and perhaps one of the most fascinating aspects is that many of its architectural gems are passed around by cars and small scooters as though they were nothing more than mere traffic islands to endure.
The moment that one steps into the city limits, it bombards you with images that tease the senses as well as harkens back to an age long lost in the past of this historic location. The citizens of Rome encapsulate the spirit of this great and ancient city. In a city that fuels itself on aesthetics, combined with the urban legendary scenery, helps one to feel important just strolling down the street or catching the rising sunlight on their face in the morning, or even basking in the glow of the afternoon while taking in lunch.
While museums and galleries are in full abundance in Rome, if one wishes to avoid the indoor atmosphere, history simply surrounds you at all times. A casual stroll down the streets will lead from one historic site and architectural phenomenon to another, from one artistic masterpiece to the next. There is an old adage that states, ‘When in Rome, do as the Romans do.’ This advice couldn’t be more accurate.
Arts and Culture
Rome is perhaps the most artistic and culturally significant city in the entire world. While many people don’t consider architecture to be an inherent art form, merely strolling through the streets of this city will bear witness to how inaccurate that sentiment it. The façades of some of Rome’s most famous structures speak to the importance it placed on artistry and construction, how the blending of two design forms and functions could be blended to create timely and lasting displays of genius.
The art that was created in Rome throughout its history is second to none and the numerous galleries and museums are testament to the greatness, wonder, and awe that these works inspired in centuries past as well as today. When planning a trip to Rome, it’s best to secure several days to at least take in something more than a small portion of this incredible destination.
Piaggio MP3 500
Let’s face it; did you ever think you’d consider riding a scooter on American roads? Or worse, in the city? Neither did I. At least not until I got my hands, and feet, on the sporty new Piaggio MP3 500. All right, already, enough with the iPod jokes.
My friends wouldn’t consider me all that brave, or adventurous, so when I agreed to test-drive this ride, more than a few eyebrows cranked up in my presence. Let’s just not discuss the poor woman probably taking her kids to school that gave me a look of dread as I nearly sideswiped her minivan, okay?
In this eco-friendly, carbon footprint conscious society, we’re not going to sneeze at 60 mpg or the 500-cc’s of power this scooter generates to push it to almost 90 mph. You may receive a sneer or two from die-hard bikers, we just don’t suggest waving at them. It’s distinctive look won’t be confused with the Vespa as the two front wheels also offer greater stability and 20% more braking ability than its two-wheel cousin.
Now, for the fun stuff. Packing a stadium full of amazing into this little package, you’ll look like a pro speed racer if you take advantage of the 40-degree lean angle. 40-degrees can be intimidating, but with those two stabilizing front suspension wheels, you can’t miss. It’s a blast to ride, plain and simple.
If you take this down the trendy neighborhood streets near you, with their exotic cars hovering in the driveways, you’ll be sure to turn a few heads. The black model resembles something Christian Bale might be riding in the next Batman film.
If you’re like most professionals, your next concern will be features. How about an under-the-seat power supply for your laptop or cell phone? Works for me. You won’t have to worry about draining your batteries and not having any way to charge them.
When you’re ready to see what this thing can do, and you’ve convinced the girlfriend or wife that it’s safe, all you need to do is twist your wrist and feel the brisk acceleration. The road beneath your feet will rush by in a blur, but keep your eyes on the road ahead. With the Piaggio’s automatic continuously variable transmission, you’re in for a soft, smooth ride.
When you’re cruising into the city and facing a ton of red lights, don’t fret; this beauty has an electro-hydraulic locking mechanism that allows you to keep your feet up on the floorboard the entire time. If you’re tired of waiting through long lines of traffic just to get through the next light, the Piaggio is narrow enough to split lanes, bringing you to the front of the pack. Now that’s practically worth the price right there.
And don’t worry about ever getting lost. Options like the Tom-Tom could make this little beast awesome for longer trips as well. Coming in at just under $9,000, the Piaggio MP3 500 scooter is a blast to ride and, take it from me, it doesn’t get much more idiot-proof than this.
The Benefits of Offshore Banking: More Than Meets the Eye
Ask around and you’ll probably find a number of people, maybe even a majority, who have at least heard about offshore banking. But if you prod them for more specific answers about it you may find many misconceptions or even absolute mistruths. Offshore banking often gets its reputation from media coverage about large corporations ‘hiding’ money to avoid paying taxes, thus placing the average citizen under greater burden to cover that share, or something to that effect.
The fact is, offshore banking holds benefits not solely for the massive multi-million dollar companies, but for individuals seeking other options beyond their domestic banking selection. Let’s face it, financial institutions in the United States and Europe are struggling with bad asset management and investment decisions. They’re requiring a massive influx of taxpayer funded bailout funds to keep from collapsing. Those would be tax dollars you will have to cover whether you agree with it or not and from recent polls, a vast majority do not. Offshore banks offer more protection for you and your growing wealth but, more importantly, they offer shelter from increasing tax requirements so you can retain more of what you’ve earned. You pay the income tax to the tax authority where the offshore bank is located, which offers many options.
Aside from the financial assets of offshore banking, many countries provide tough secrecy laws that their financial institutions must follow. This protects you and your financial assets from unwarranted and undesirable exposure to outside sources. In our growing information age and increasing Internet fraud, these protections are critical to financial longevity.
Though offshore banking is available to anyone, the best protection is to set up a corporation, which will protect your assets and investments. Many banks require some evidence of the account’s signatory’s identity and some require more. Of course, you will be able to find offshore banks that don’t require any evidence of your identity but beware of the risk that may be involved in this course and check their home country’s secrecy and security laws first.
Make an Informed Decision
Setting up an offshore banking account may have its benefits, and may be available to anyone, but it’s necessary that each individual or company do their own research to find out what is the right structure for their needs. There are a growing number of businesses that claim to be able to help set up these corporation and individual offshore accounts, and they offer these services at a far reduced rate than more legitimate and established companies, but what they may not inform their clients is that the offshore banks they deal with may not offer the same protections and asset management opportunities.
When you decide that offshore banking is something you’re interested in for your business, or to protect your personal assets that you’ve worked hard to earn, know that there are solid, reputable firms that can set up these accounts for you. WSR Corporation is one of these responsible agencies. By utilizing their corporation and offshore banking set up services, you are afforded the top level of security to protect your identity and your assets. They have been specializing in corporate law since 1973. Experience matters when it comes to your assets.
When you decide that you want to protect your wealth and assets, when you want to retain more of what you’ve earned, know that there is an option beyond your country’s borders and it is secure and legal. Contact a reputable agency like WSR Corporation to find out more.
Getting to Know All About 4G
People throughout Great Britain as well as the rest of the world have likely become familiar with the term ‘3G.’ However, 4G has been the latest innovation that is intended to take smart phones and that technology to another level. The UK will finally be able to enjoy 4G on multiple networks and not just controlled solely by EE (Everything Everywhere) network.
So What is 4G?
Basically, 4G is the fourth generation of mobile communications standards. 4G technology provides high speed Internet access to mobile phones, tablets, and laptops that use a USB wireless modem. There are a number of potential applications for 4G including IP telephony (the ability to make phone calls through an Internet portal from a smart phone, which bypasses the phone’s internal calling features), gaming services, HD mobile TV, video conferencing, and mobile Internet access.
4G also brings a faster upload and download rate to users of this technology. 4G technology has been in existence in different countries around the world since 2006, though those facts are arguable among close followers of the technology. For example, it is believed that these early releases (in Korea in 2006, for example) can even be considered 4G as they don’t fit the new technical definition of the term.
What is the Technical Definition of 4G?
In 2008, a specific set of standards was defined for 4G technology by the International Telecommunications Union-Radio (ITU-R) commission. This was labeled as the IMT-A specification (International Mobile Telecommunications Advanced) and established that peak speed requirements for 4G classification be 100 megabits per second for high mobility communications, such as transit vehicles and cars.
It also declared that 1 gigabit per second speed was required for stationary or low mobility users, such as pedestrians and stationary individuals.
The Limitations in the United Kingdom
While 4G has been enjoyed by vast numbers of smart phone users in other parts of the world for years, it has been limited in the UK because it had been limited to one network, controlled by EE (Everything Everywhere). The agreement that had led to this monopoly by EE was set to end at the completion of the calendar year 2013, but a new agreement has been announced (though sealed) that other networks will be able to offer their customers the same benefits of 4G technology up to six months earlier.
That means that the rest of England and the UK will be able to start enjoying the benefits of 4G accessibility starting in the summer of 2013.
Because 4G offers such an advantage over 3G networks, many of the phones that are designed to operate with 4G have not been available to customers of network providers other than Everything Everywhere.
However, there are a few complications to this scenario and customers of other networks, such as O2, Three, and Vodafone should be aware of them. First, 4G requires more bandwidth than previous versions and only EE has enough spectrum space to launch this year. Other provider networks will have to sit back and wait for the government to auction more space from digital TV signals.
For several years, there has been animosity and hostility by some of the major network providers with regard to 4G technology, but a peace treaty of sorts was finally reached because the economic impact that it has on the nation as a whole outweighed their individual interests. The government has managed to work with the networks to reach an amenable solution to this compounding problem.
The auction that will add more 4G availability will be moved from around March to sometime in January. This will allow these other network providers to be able to set up and begin testing their service signals, and ultimately being able to offer their services to customers toward the end of the summer in 2013.
Not All Regions Will be Affected
Not all regions throughout the UK will be able to take advantage of the 4G technology that is being introduced to the nation. More rural or highland areas will likely have to wait longer for 4G, possibly until the end of 2013.
The auction that will ultimately free up the spectrum space for these other networks has been repeatedly delayed and threatened through legal action on the part of phone companies. There was also a mix-up in digital TV signals across Europe, which needs to be rectified before the available space is auctioned off.
How Will 4G Alter the Smart Phone World?
As can be seen in other parts of the world such as Japan, Australia, and the United States, 4G has drastically altered the landscape of smart phone technology. The iPhone 4s and now iPhone 5 have been on the leading edge of smart phone technology and the apps that they offer, the versatility, and tools that customers use streamline business, personal affairs, and even social connectivity.
When smart phones have access to the 4G network, there are more features and options that can be added, including real-time updates from one’s favorite websites, mobile banking, and other mobile applications that help to make life easier.
The United Kingdom was, for the longest time, one of the pioneers of mobile technology, but as other nations have incorporated 4G systems and networks already, some for several years, it has hampered the nation’s ability to remain on the leading edge of this important technology.
Any further delays would have been detrimental to the future of broadband services, but thankfully there is light at the end of the tunnel. When UK citizens finally have access to 4G, and the smart phones that connect to it provide features that take advantage of this increased speed, the long road to reach this point will have been worth the effort.
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